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 <title>Marketwire - Seventh Generation</title> 
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      <description>Marketwire - Seventh Generation</description> 

      <copyright> 
 Copyright 2012 Marketwire, Inc. All Rights Reserved. 
 </copyright> 
 <managingEditor>cs@marketwire.com</managingEditor>
 <ttl>10</ttl> 
 <language>en-us</language>

<item>
<title>Seventh Generation Announces Partnership With Sustainability Academy </title>
<pubDate>Tue, 06 Dec 2011 06:44:59 PST</pubDate>
<description>BURLINGTON, VT (Marketwire) -  Seventh Generation, the nation's number one green brand, announced a community partnership with the Sustainability Academy at Lawrence Barnes Elementary School in Burlington, VT. </description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=829527&amp;releasejsp=custom_113</link>
<category>Lifestyle and Leisure</category>
<category>Medical and Healthcare</category>
<category>Environment</category>
</item>
 
<item>
<title>Bridgewater, NJ Celebrates Green Your Town Day With Street Naming Ceremony at Municipal Complex </title>
<pubDate>Fri, 18 Nov 2011 10:16:45 PST</pubDate>
<description>BURLINGTON, VT (Marketwire) -  All roads lead to Green Street in Bridgewater, NJ! Seventh Generation, the nation's most trusted brand of environmentally friendly household and personal care products, is celebrating Bridgewater's responsibility to the environment and promoting greener practices with the ceremonial naming of the town's newest thoroughfare "Green Street," located at the entrance of its new LEED-designed municipal complex. The street will be ceremonially changed to Green Street for the day in honor of Green Your Town Day and the township's commitment to green practices.</description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=823887&amp;releasejsp=custom_113</link>
<category>Lifestyle and Leisure</category>
<category>Retail</category>
<category>Medical and Healthcare</category>
<category>Environment</category>
</item>
 
<item>
<title>Seventh Generation Breakthrough Gets New USDA BioPreferred Seal </title>
<pubDate>Thu, 17 Nov 2011 11:58:35 PST</pubDate>
<description>BURLINGTON, VT (Marketwire) -  Seventh Generation, a leading maker of non-toxic and renewable household and personal care products, has announced that a radical new reformulation of its best-selling laundry liquids has received one of the first ever USDA BioPreferred labels. The innovation responsible for this distinction is a brand new surfactant derived entirely from plant-based materials that's been developed by the company and its partners at Rhodia, member of the Solvay group.</description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=823521&amp;releasejsp=custom_113</link>
<category>Lifestyle and Leisure</category>
<category>Retail</category>
<category>Medical and Healthcare</category>
<category>Food and Beverage</category>
<category>Environment</category>
</item>
 
<item>
<title>Seventh Generation Named 2011 United Nations Leader of Change </title>
<pubDate>Wed, 19 Oct 2011 07:15:00 PDT</pubDate>
<description>BURLINGTON, VT (Marketwire) -  Seventh Generation, the country's leading innovator of non-toxic and renewable household solutions and the number one "green" brand in America, has been named a 2011 Leader for Change by the United Nations and the Foundation for Social Change. The award was accepted by Seventh Generation CEO John Replogle at a special presentation at the United Nations Global Conference for Social Change in New York City. </description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=810984&amp;releasejsp=custom_113</link>
<category>Retail</category>
</item>
 
<item>
<title>Cleaning Up After Irene: Seventh Generation "Sprays It Forward" With Vermont Foodbank </title>
<pubDate>Sat, 03 Sep 2011 06:59:55 PDT</pubDate>
<description>BURLINGTON, VT (Marketwire) -  Seventh Generation, the country's number one green brand and its leading supplier of non-toxic and renewable household solutions, and Vermont Foodbank joined forces Friday to aid Vermonters struggling to recover from the historic devastation caused by tropical storm Irene, which has left countless towns across the state without even the basic supplies needed to begin cleaning up flood-ravaged homes.</description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=794894&amp;releasejsp=custom_113</link>
<category>Retail</category>
</item>
 
<item>
<title>Cleaning Up After Irene: Seventh Generation "Sprays It Forward" With Vermont Foodbank </title>
<pubDate>Thu, 01 Sep 2011 16:07:13 PDT</pubDate>
<description>BURLINGTON, VT (Marketwire) - Seventh Generation, the country's number one green brand and its leading supplier of non-toxic and renewable household solutions, and Vermont Foodbank have joined forces to aid Vermonters struggling to recover from the historic devastation caused by tropical storm Irene, which has left countless towns across the state without even the basic supplies needed to begin cleaning up flood-ravaged homes.</description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=794516&amp;releasejsp=custom_113</link>
<category>Retail</category>
</item>
 
<item>
<title>Seventh Generation Adds New Chief Marketing Officer </title>
<pubDate>Thu, 18 Aug 2011 08:15:00 PDT</pubDate>
<description>BURLINGTON, VT (Marketwire) -  Seventh Generation, the nation's number one Green Brand and market leader of non-toxic and renewable household solutions, has announced that consumer products branding expert Joey Bergstein will be joining the sustainable fold in September as the company's new Chief Marketing Officer.</description>
<link>http://www.easyir.com/easyir/customrel.do?easyirid=E586F95FB4FF8B5D&amp;version=live&amp;prid=789561&amp;releasejsp=custom_113</link>
<category>Lifestyle and Leisure</category>
<category>Retail</category>
<category>Chemicals</category>
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